Since 1998, Minus has been the home base and canvas for Richie Hawtin and a small family of like-minded artists, producers and DJs hailing from the Americas and Europe. Hawtin’s Plastikman and Concept projects established the label at the start while inspiring a new generation of producers to join his side, creating one of the most close-knit collectives in electronic music today.
The musical and live experience of the Minus sound is a varied and unique mix of minimal techno, heralding influences from the past with a strong sonic focus on the future, always integrating technology. A specific design aesthetic is present through the broad catalog of vinyl, CD, DVD and digital releases, accented with special packaging, limited editions and special promo products.
Now based in Berlin, and with a growing catalog and roster, Minus is home to both underground club hits and artistic vanguards within electronic music. Special events, tours and label showcases amd the Contakt live performances have taken the ‘minimize to MAXIMIZE’ sound around the world with artists performing at clubs and festivals nearly every weekend. Minus remains active online through its website, bringing fans in closer with podcasts , videos, and a growing interaction with the community online and on the road, a dedication that was established early with Plus 8. Looking ahead the label will focus its attention on artist development and building the finesse behind the Minus brand.